The Big Pink

There’s a new coat in town, did you know?  Last year it was the Celine coat, a bold number beautiful in warmth as in cut; an oversized blazer with a cris-cross buttonage.  I bought mine at COS early on, feeling triumphant.  She’s still in her hanging bag for the final bout of hibernation – not out on parole yet.  While I admit that the parka, duffle and trench are still putting in first class appearances for winter, there’s a stand out coat.  She’s pink and your new best friend.  I know, we say that a lot – it must feel as if you need to be on first name terms with everyone and their sister’s garment – but it is jolly nice to be warm in the winter, so get palling up.

Pink has sustained some difficulty in years gone by.  It was not, until Raf Simons’ last collection for Jil Sander autumn/winter 2012, that pink was taken seriously.  Pink was for non-fashion; for children; for the sartorially challenged, and most importantly, Elle Woods.  The odds weren’t in its favour.  Following Simons’ ultimate Jil Sander offering, Mrs Prada hopped aboard the pink wagon for spring summer 2013, sending her Geisha girls out in rose-tinted origami, while the Miu Miu commercial drop was Barbie pink and proud of it.  Lunchtime danger spot Zara joined in with a co-ord pink linen suit that was all charm.  We cheered, how we cheered.  For pink is a happy colour, it exudes ‘good day’ vibes – you don’t get depression with pink.  You get sunlight, clapping and smiles.

Mercifully, the high street planted some rosebushes too.  Zara were admirably first, producing a rose-tinted overcoat of perfect proportion; M&S joined in (yes, M&S) as a part of their great revival and pulled off what will undoubtedly be the season’s sell out.  Even Monsoon and La Redoute got in on the act and their versions made it to my edit.  If you like your pinks a little darker, ASOS have turned out a double-breasted boucle number that plays its card a little closer to the ground.  It is top of my wish list having missed out on a similar piece last winter, with year-long regrets.

The march of the pink coats is underway.  Now September is here, it is finally acceptable to make a Coatchase, my dubious portmanteau of Coat Purchase.  I know, brilliant.  In the same way that desperation lunches can be munched as soon as the clock strikes 12:30, 1st September signals the beginning of coat season.  Got it?

But if you, like me – had I not been brainwashing you into spending your loan on outerwear – are happy with last November’s coat, then there’s still hope.  Pink has leaked into other garments too: jumpers, cardigans (suddenly chic a la Saint Laurent) and shoes.  Don’t be scared away from winter pastels – they’re super chic and placed full of all the compliments you could ever need.  I have already RSVPed to the winter pastels party with this terribly cute pair of Topshop t-bars. [hyperlink to this page for words in bold]

The stage is set and you are ready.  Go on then, the season awaits you.



1: M&S Collection full coat, £85,; 2: La Redoute double breasted coat, £159,; 3: Zara overcoat, £79.99,; 4: Monsoon swing coat, £89,



1 thought on “The Big Pink

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