The Power of Makeup: To Wear or Not To Wear ?

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Makeup, makeup, makeup. Where to begin? I could go rambling on for ages about makeup but I’ll do my best to sum up my thoughts on the matter.

Who remembers the recent YouTube craze where YouTubers would put makeup on one side of their face and the other side would be completely natural? I admire the fact that they are revealing to people that we choose to wear makeup to create a look for ourselves. It’s art. It’s self-expression. They show that they too have scars, hyperpigmentation, acne. But they also love to wear makeup because of the transformation it gives.

Recently, however, there has been a move towards the ‘natural look’. Celebs like Alicia Keys amazed people when she suddenly decided to stop wearing makeup. Completely. It’s a bold statement that screams empowerment because women are been encouraged to take pride in their appearance, as girls are meant to always look ‘pretty’. Yet, Alicia Keys wants to show that natural beauty is just as powerful.

Let’s be honest, as women, we are socialised and pressurised into wearing makeup. Even if you say you wear it for yourself, society has played a part in your decision to wear it because women are hounded by the media into conforming to societal beauty standards. You feel you have to wear it to please society because looks are ‘everything.’ But If you don’t wear it then you feel you need to wear it to look prettier. But if you wear too much you’re accused of being fake and having no confidence. Nothing ever seems good enough. No wonder we battle esteem issues.


Makeup is portrayed as an alternative to cosmetic surgery. It promotes the idea that you need to change parts of yourself to look good. It’s like an unwritten rule in our society that women need to wear makeup to look good. This is why there is just about every brush, lip kit, contouring palette, foundation to make you appear flawless. That’s when wearing makeup becomes an issue. It becomes a second skin which promotes insecurity once it’s removed.

Seriously, screw society.

Whilst Alicia’s rejection of makeup is inspiring, for some women the issue of makeup is much deeper – because of their personal reasons or insecurities. Personally, I don’t bother with it. I have attempted to experiment by putting on a bit of foundation, mascara and lipstick. The basics. But when I’ve done that, I never felt like that’s who I am. I felt like I was trying to be a product of society. Don’t get me wrong I’ve had my fair share of spots, scars, blemishes, you name it. I still do (sighs), but, if people have an issue with my imperfect skin then that’s their issue. Not mine.
We should all feel comfortable in our own skin. There shouldn’t be a need for a so called ‘natural movement’ where people want to prove that they are beautiful without makeup. You are beautiful with or without it. If you can replicate the look then great. If you’re like me, and you can’t be bothered, then fair enough. It’s your body at the end of the day. Just remember that we are all beautiful. We can’t all be the same – that’s boring!

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